Two Sparks - Building Ventures from the Inside Out
Who are we? Two Sparks is an innovation and marketing agency. We help your business come up with a growth plan and execute on it.
WE BUILD BUSINESSES.
We Turn assets to action.
WE CONVERT CONCEPTS INTO COMMERCE.
Who We help
- Businesses wanting to convert design thinking ideas into real-world successes
- Managers looking to create new opportunities for their organizations
- Organizations seeking to expand into new markets outside of their core
why Choose Us
- Expertise. Our methods are grounded in social science research.
- Experience. Our people have both corporate and entrepreneurial experience.
- Empowerment. Our insights, delivered through stories, frameworks, and exercises that engage and enthuse teams, are immediately relevant and actionable.
- A packaged goods company structured a groundbreaking deal with a contract partner to convert an R&D "mistake" into a new product.
- A global financial services company found an innovative way to tap into a new customer segment.
- An automotive company uncovered a new brand positioning based on existing assets.
- A national education organization found new sources of funding when faced with budget cuts.
- The What: We facilitate workshops that help teams determine which new idea they should bring to market. Whether you have tons of ideas or none -- our method will lead you to a successful action plan.
- The How: The method we use is based on effectuation -- the scientific theory of how successful entrepreneurs create new markets. We offer workshops ranging from 3 hours to 2 days. They're fun, engaging, and tailored to your company's needs.
- The Why: Losing market share to start ups or innovative organizations? Need to find new ways to grow? Learn how you can increase your upside and limit your downside risk.